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Joan Johnson

Praxis announces new MD in BVI

Praxis has appointed highly experienced private wealth specialist Joan Johnson as Managing Director of its British Virgin Islands (BVI) office.

Joan joined Praxis in 2023 and previously served as Executive Director – Head of Trust and Corporate Services, BVI, with responsibility for the day-to-day operations and management of the 21-strong local Praxis team. 

Her appointment is a natural development for the business, which first established roots in 1998, as Nerine Trust Company (BVI) Limited, and has been focused on the strategic expansion of the private wealth offering, building on the solid foundations of its corporate services presence.

Commenting on her appointment, Joan said: “The BVI continues to play an important role in international structuring, particularly for clients in Asia and I’m delighted to be taking on this role at such a pivotal time for our business and our clients.

“I look forward to continuing to work alongside our experienced team, supporting clients with tailored, responsive service backed by the wider strength and scale of the Praxis Group.”

Praxis in the BVI works closely with its Hong Kong SAR offices, where demand for high touch, locally delivered services continues to grow, enabling clients in Greater China and Southeast Asia to manage their international assets efficiently. Since 2008, average wealth per adult in the region has grown by 122%, with the PRC now home to the world’s second-largest population of millionaires.

Group CEO, Rob Fearis said: “Joan provides thoughtful and steady leadership, and has played a key role in advancing our solution-led approach to client services across both private wealth and corporate services, championing BVI services across our global offices. 

“Her appointment reflects our confidence in her ability to continue driving growth and high-quality service delivery.”

A highly-regarded private client adviser, Joan was recently voted Chair of STEP BVI, effective 23 April.

 

Data source: UBS Global Wealth Report 2024